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The Beginning of the Yeezy Gap Collaboration

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In June 2020, Kanye West announced his collaboration with Gap, a deal that many saw as an ambitious venture to bridge the gap between luxury streetwear and accessible, mass-market clothing. This partnership signaled a shift in West’s approach to fashion. While Yeezy had been a huge success in the high-end market, with the Yeezy Boost sneakers and other offerings commanding a luxury pr... https://yeezyclothing.com/

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